SPORTS MARKETING + BRAND MARKETING + BUSINESS STRATEGY
TO HELP BRANDS GROW THROUGH ESTABLISHING AN AUTHENTIC FOOTPRINT IN SKATEBOARDING CULTURE
WHY - SKATEBOARDING
With a 35% boom in participation for 2020 alone, skateboarding is currently the fastest growing sport in the United States by far. Statistics show that over 4 million Americans have picked up a skateboard for the first time in the last 12 months — most of whom fall within the ages of 12 to 26.
Beyond the current explosion in interest globally, skateboarding’s influence on pop culture and fashion has reached all-new levels. To stay relevant as a brand in youth culture, having an authentic point-of-view on skateboarding is crucial.
At KVL, we develop brand, sports marketing and business strategies to create strong consumer relationships through the right athletes, artists and influencers for your audience. This will expand the energy for your brand and have an extensive impact on business growth.
Our expertise includes strategizing, negotiating, budget planning, networking, relationships and consumer research.
WHY- KVL
EXPERIENCED
Kaspar van Lierop (KVL) is a globally recognized and respected Action Sports industry leader. Having successfully established multiple new businesses around the world, we offer decades of professional experience in marketing, sales, strategy and product development
RELATIONSHIPS
We are well-connected and highly skilled at creating and maintaining critical business relationships that enable new opportunities, showcasing your brand with the world’s most relevant athletes, artists, collaborators and industry experts.
PROBLEM SOLVING
KVL Connect is progressive, professional, driven, reliable and solution-oriented. Through consumer research and data analysis, we create thoughtful strategies and continued enhancements for our clients.
AUTHENTIC
There’s a way to do it correctly… and far too many ways to get it wrong. As a non-endemic brand, you only have one chance for acceptance. We have seen it all and are more than equipped to ensure an authentic connection to your audience.
